Job Description

Marketing Manager - Business Online Public Company Limited (BOL)

 

About our company:

BOL is a leading provider of business information and analytics tools, and our aim is to enable our customers in a fast and effective decision-making process. We continuously develop leading innovations from around the world to offer new dimensions from our expanding business data base, to help companies effectively analyze and interpret business risks and opportunities. The marketing manager position is an integral role for the company to achieve wide-spread customer adoption and fulfilling BOL’s vision of becoming a leader in information services and assisting business decision-making for customers in Thailand and in the ASEAN region.

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What you will be doing:

• Initiate and deliver innovative and professional B2B marketing strategies to promote BOL’s services and platforms

• Lead, manage and motivate BOL’s internal marketing team to deliver high quality campaigns, events, and communications

• Consistently track and analyze key metrics and conversions following the implementation of marketing campaigns

• Quality control external communications from in-house teams and vendors (including articles, copywriting, designs etc.) to be of a professional standard, aligned with BOL’s corporate image and overarching strategy

• Monitor the latest marketing trends in the industry, along with competitor activities to ensure BOL’s marketing strategies are as optimized as possible